How Gmail makes Money?

How Gmail makes Money?

Gmail have 1 Billion monthly active users . It’s has been around 13 years when Google started Gmail on April 1st, 2004. Gmail was unreliable those days and Google itself was not expecting millions of users to register on it so they haven’t even made any office for Gmail. Skeptics didn’t even leave the Google mails, questioned its privacy and considered it cannot be trusted over the private user information. Moreover, the release was suspected to be an April fool’s joke as PigeonRank was but anyhow it turned out to be one of the most widely used website across the globe and started earning money with a great speed. But have you ever imagined how Gmail makes money?

Google mail extensions include Google+, Google Drive, YouTube, Google Calendar, Google Buzz and Google Hangouts. Just to make sure the daily clearance of junk and refine the data maintaining the privacy, Google need billions and you make sure to never disappoint it. Yes, the users of Google are the biggest revenue making product of its. The more ‘Googling’ you do, the more money the organization makes. About 96% of its earning comes from AdSense and AdWords, which means earning out Google’s part is all about advertisement and advertisement only.

This is the same concept that goes with Google mails. Gmail makes money from Adsense only, getting paid 0.10 dollars for each advertisement it sets on the opening of the mail. Can you make any guess every time you open a mail you get an advertisement that has paid 0.10 dollars. On an average an active user gets 10 emails a day, counting it for 1 billion users would make the amount touch billions. Calculating the whole would make you the estimate the Total Profit Gmail makes for Google. Just to meet all of its potential users, there are various methods used and with these intelligent approaches Google ends up engaging 1 million new unique users each weak.

There are various sections of advertisements such as insurance, product, finance, mortgages and so on which pays a lot to get advertised. Completely supported by its advertisement, a Google mail generates huge revenue as we have discussed above. The accurate amount isn’t shared with the users and won’t be there anytime soon. By web developers, Gmail is said to be a prominent use of Ajax and has the capacity to send and receive data of 25 MB approximately in the highest possible speed. Speaking of the achievements here, Google mail application was the first one to reach 1 billion downloads on Google play store.

Merging the three i.e. Google mail, Google drive and Google+ there is 15 GB free space provided to the users to keep their photos, vides and mails safe which is extendable if brought. The features of the web based free electronic mail sending and receiving facility includes Gmail Tests where you can test and review the new features which would be added in the coming updates. Hangouts enabled video calling and even faster chatting using the chatbox and the Google+ enabled the users a type of social networking to connect and share the personal data with friend and foes. The Gmail search that most of us have already used makes it way easier for the users to search the instantly required chat or document.

There are various achievements that the Google mail has made just to attract more and more of users to connect the site, assuring quality services making billions out of each mail that opens!

Aastha Kanwar

Managing Editor at Business Alligators
The oeuvres of mine can be classified into 3 genres, money, motivation, and people. My passion is to inspire my readers in the field of entrepreneurship. I was honored to voice my opinion on critical issues over some prestigious platforms, hence, I am trained under various modalities which includes applied and qualitative research, interviewing, and data analyzing. My tenets are regular over social media websites as well, ergo, a thinker blessed with the ability to write.

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